Transforming
PEOPLE's LIVES & FUTURES

Welcome to Empowered Insurance, a leading Agency of independent insurance agents in the US. We help individuals, families and businesses all sizes find the best fit insurance for their health and financial needs!

Jorge Soba and Michael Smith started Empowered Insurance with the goal of educating, enriching, and empowering the client insurance experience.

Empowered Insurance is a group of advisors licensed in 30+ states to offer health insurance and life insurance with all commercial carriers.

Our goal is to educate and service our clients in the best direction! Our responsibility is to assess your needs and offer affordable solutions.

We guarantee solutions for our clients. That is the difference between an agent and true advisor!

BE EMPOWERed to succeed

Our process, policies, software & tools are particularly curated to ensure our agents can provide the best follow-up and offers available. W'ere not restricted to one carrier, private or public! We'll guide you through all of the terminology and best choices!

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Educate

With the right tools, give first-class advice and help you learn their choices

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Empower

Know your choices and what you're covered with. What it means and what you don't need to worry about!

wHAT MAKES US DIFFERENT

We believe that when our clients succeed, our agents, their lives and their business succeed!

That's why we are so committed to providing our agents with the best possible tools and support. We want our agents to be able to focus on what they do best: providing YOU with excellent options and services.

Empowered Insurance:

Your Superpower

knowledgeable experts

innovative solutions

your support partner

Empowered insurance: your superpower

100%

Support System

567+

Knowledge Base Documents

900K

Innovative Ideas

245+

Committed Agents

Meet PART of our Team

Chris Russo - Senior Advisor

With over 10 years of experience, Chris Russo has helped more than 1,000 families, friends, and clients secure the best health and life insurance. A proud family man, Chris goes above and beyond to ensure his clients are always in the best position and just a call away when they need him.

Riley Huggins - Chief Marketing officer

Riley is Empowered Insurance’s Chief Marketing Officer and a dedicated expert in health and life insurance. Recently becoming a proud mother, Riley balances her passion for family with her commitment to the company and helping clients secure their futures through tailored insurance solutions.

Joshua Hathorn - Junior Advisor

Joshua is Empowered Insurance’s rising star and a standout junior advisor. Known for his exceptional client care, Josh delivers quality solutions and holds the highest retention rate, ensuring his clients stay confident and secure in their insurance decisions.

2024 AI

Choosing the Right Health Insurance Plan for You

March 02, 20251 min read

Choosing the Right Health Insurance Plan for You

Selecting a health insurance plan can feel overwhelming, but breaking it down into key factors can make the process easier.

1. Assess Your Healthcare Needs Consider your current health status, doctor visits, prescription medications, and any planned procedures when choosing a plan.

2. Compare Different Plan Types:

  • HMO (Health Maintenance Organization): Requires you to use a network of doctors and get referrals for specialists.

  • PPO (Preferred Provider Organization): Offers more flexibility with doctors and specialists without needing referrals.

  • EPO (Exclusive Provider Organization): Covers only in-network care but does not require referrals.

  • HDHP (High Deductible Health Plan): Has lower premiums but higher deductibles, often paired with a Health Savings Account (HSA).

3. Look at Costs Beyond the Premium Check the deductible, copays, coinsurance, and out-of-pocket maximum to understand the full cost of care.

4. Ensure Your Preferred Providers are Covered If you have a specific doctor or specialist, check if they’re in-network to avoid higher out-of-pocket costs.

By taking the time to evaluate your options, you can select a plan that offers the best balance of cost and coverage.

Empowered Insurance

Empowered Insurance is a group of health insurance advisors that work directly with each health insurance provider. Our ability to access every carrier option provides our agents the good and the bad. Our objective is to learn more about your problem to find the right solution. Our ability to solve every problem will help you today and years to come when your circumstances change.

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Captivating CaREERS

with Compelling SOLUTIONS

Our goal is to help our agents to generate their own leads by educating their customers about the importance of insurance. We believe that everyone should have access to the information they need to make informed decisions about their insurance coverage. We offer a variety of resources to our agents to help them educate their customers, including blog posts, articles, and webinars.

Empowered Insurance: Your Superpower

© 2025 Empowered Insurance - All Rights Reserved.

info@empoweredinsurance.agency

(813)884-9333

401 E Jackson St